个人概述PROFILE

游戏外设海外产品经理，工作覆盖市场进入、销售、产品规划、合规与产品数据。善于发现竞品忽视的市场空白和细分需求，统筹双品牌产品路线图，支持经销客户从谈判到交付。俄亥俄州立大学工程与心理学双学位；英语专业工作水平（TOEFL 116）。 Overseas product manager for gaming peripherals, working across go-to-market, sales, product planning, compliance and product data. Finds the market gaps and niche demand that competitors overlook, plans roadmaps across two brands, and supports distributor customers from negotiation to delivery. Engineering and psychology graduate of The Ohio State University; professional working proficiency in English (TOEFL 116).

工作经历EXPERIENCE

• 市场进入：在德国市场发现，中国品牌靠低价和直营在线上取胜，这是雷神打不赢的价格战；而 MediaMarkt 的货架仍由国际一线主导，只接纳在欧洲有多年口碑的中国品牌。据此把雷神定位为高端新进入者，用能填补货架空白的产品切入：货架上价格最低的 8K 鼠标，以及 Switch 货架上唯一的 8K、TMR 摇杆手柄。已与 MediaMarkt 建立首次接触。 Go-to-market: In Germany, found that Chinese brands win online through low prices and direct sales, a price war Thunderobot cannot win, while MediaMarkt’s shelves, led by international brands, admit only Chinese brands with years of European reputation. Positioned Thunderobot as a premium entrant with products that fill shelf gaps: the lowest-priced 8K mouse and the only 8K, TMR-stick Switch controllers. Opened first contact with MediaMarkt. 搭建并上线雷神全新海外产品官网（已上线、持续扩展，将替换现有官网），配合驱动的 GitHub 发布，提升在 AI 搜索和发烧友群体中的曝光，契合欧美用户了解产品的习惯。 Built and launched Thunderobot’s new overseas product website, live and still expanding, which will replace the current site and works with a GitHub release of the driver to build visibility in AI search and among enthusiasts, matching how European and North American buyers research products.
• 巴西销售：把被忽视的产品匹配到未被满足的需求。围绕当地文化和日常使用场景，重新定位积压库存的 TH66 ANC 游戏耳机；把客户对当地审美风格的反馈转化为 K600、K600T 新 Carbon 系列键盘，帮助产品摆脱白牌价格战；客户已承诺采购两者。测算进口商毛利与关税，持续跟进客户直至完成采购，并推动 15,000 台键盘订单完成生产。 Brazil sales: Matched overlooked products to unmet demand. Repositioned the overstocked TH66 ANC gaming earbuds around local culture and everyday use, and turned customer feedback on local style into the new Carbon line of K600 and K600T keyboards, moving them out of a price war with white-label brands; customers committed to both. Modeled importer margins and duties, kept customers through purchase completion, and carried a 15,000-unit keyboard order through production.
• 产品规划：主导两款面向职业选手的新品，均在研发中：能从枪声中分离出脚步声的有线电竞耳机（从市场研究、专利规避到产品需求文档），以及针对鼠标灵敏度曲线不可靠问题的鼠标垫系列。维护雷神、机械师 2026–2027 海外产品路线图。 Product planning: Lead two new products for professional players, both in development: a wired esports headset that pulls footsteps out of gunfire, taken from research and patent design-around to the product requirements document, and a mouse pad line that addresses unreliable mouse sensitivity curves. Maintain the 2026–2027 overseas roadmaps for both brands.
• 数据与合规：搭建部门共享产品数据库（自托管 Teable，551 个型号），制定覆盖欧盟、巴西、东南亚和韩国的认证框架。统筹本地化工作和海外订单月度 KPI 统计，并实现变更自动报告。 Data and compliance: Built the department’s shared product database, 551 models in a self-hosted Teable, and a certification framework for the EU, Brazil, Southeast Asia and Korea. Coordinate localization and the monthly overseas-order KPI tracker, with automated change reports.